How to Prepare for CES with a Custom Booth that Actually Converts

The Consumer Electronics Show (CES) in Las Vegas is more than a tech trade show—it’s the global stage where innovation meets opportunity. With thousands of brands vying for attention, your exhibit booth can make or break your presence. So how do you prepare for CES with a custom booth that not only attracts traffic but actually converts?

Here’s your blueprint to standing out at the world’s most competitive tech expo.

Know Your CES Audience

CES attendees are:

Investors
Media outlets
Buyers from major retailers
Tech influencers
Global consumers

This audience expects sleek, cutting-edge presentations. Your booth must instantly communicate your brand’s value and product relevance.

Design with Engagement in Mind

Interactive experiences are critical at CES. We recommend:

Modular booth systems with open layouts
Large LED displays and touchscreens
Product demo stations
Seamless integration of AR/VR if applicable

👉 Browse our custom booth models for CES

Snap Exhibitions ensures your design isn’t just beautiful—it supports conversion goals like lead capture, press engagement, and partnership discussions.

Prepare for High Foot Traffic

Your booth must function as well as it looks. That means:

Clear visitor flow paths
Easy access to product demos
Hidden storage for clutter
Strong signage and graphics with visual hierarchy

We build custom booths that handle CES pressure without breaking down—literally or figuratively.

Don’t Gamble on Shipping and Setup

Las Vegas gets overwhelmed during CES week.
We’ve seen:

Delayed freight arrivals
Damaged crates
Out-of-state crews stuck in traffic

Snap Exhibitions is based in Las Vegas, which means:

No freight wait
No overnight scrambling
No expensive surprises

👉 Learn more about our local booth services

Backups, Redos, and Emergency Support

Missed delivery? Broken panel?
We’ve handled it all—often within hours.

Being local allows us to:

Reprint graphics overnight
Swap out components instantly
Dispatch support crews on-demand

You won’t get that from an out-of-state provider flying in a team the day before the show.

Plan for Teardown and Storage

After CES ends, the chaos continues—for most.
With Snap Exhibitions:

We handle booth dismantling
We pack and label for future use
We offer secure local storage

You can fly out and focus on follow-ups while we handle the rest.

Bonus Tip: Get Familiar with the Venue

CES is mainly hosted at the Las Vegas Convention Center and Venetian Expo. As local experts, we know the layout, policies, and people—so we navigate with ease.

Want a booth that turns heads and converts leads at CES?
👉 Let’s get started on your CES booth

Frequently Asked Questions (FAQ)

1. How far in advance should I book a booth for CES?
We recommend starting 3–4 months ahead to allow time for design, fabrication, and logistics.

2. Can you help with CES registration and logistics?
We focus on booth production, but we can coordinate with your team or event management company.

3. What happens if something breaks right before CES starts?
As a Las Vegas-based company, we can fix or replace items the same day—even overnight.

4. Do you offer tech rentals like screens or kiosks?
Yes, we provide LED screens, touch kiosks, iPad stands, and more.